A new advertisement by a private channel in India featuring Indian cricketers - Mahendra Singh Dhoni, Virat Kohli and Ajinkya Rahane – has gone viral on Facebook.
It is part of a new campaign by Star Plus called 'Nayi Soch,' where the three men in blue have changed the names on their jerseys to those of their mothers instead.
The campaign questions societal stereotypes about women and addresses this in the videos featuring the cricketers.
Dhoni's jersey has his mother Devki's name printed on the back. Kohli and Rahane too have their mothers' names on their jerseys - Saroj and Sujata respectively.
The campaign was unveiled on October 16 during the India-New Zealand ODI series.
Take a look at the videos below:
YOU MAY ALSO LIKE TO READ:
WATCH: Deepika Padukone’s foundation releases a heart-rending short film on depression
